The waters, wildlife habitat, and public access in and around the Tuckertown Reservoir are being impacted in a positive way by Coca-Cola Consolidated. Recently, Three Rivers Land Trust received a generous grant that will help to conserve the lands currently owned by Alcoa on the Tuckertown Reservoir. These lands have been publicly accessible since the early 1960’s but have been listed for sale on the open market, potentially ending public access. “We are proud to support Three Rivers Land Trust in their efforts to conserve the lands around the Tuckertown Reservoir,” said Brandon Holmes, Charitable Giving Program Senior Manager, Coca-Cola Consolidated. “Protecting water resources and expanding opportunities for outdoor recreation aligns with our mission to serve others and uplift the communities where we live and work.”

The “Save Tuckertown” initiative is part of TRLT’s effort to permanently conserve over 4,000 acres surrounding the reservoir, with the ultimate goal of transferring these lands to the North Carolina Wildlife Resources Commission. “This incredibly generous grant will be put to work right away as we look to purchase as many acres as possible to ensure continued public access to these lands, all while conserving important wildlife habitat and protecting the water quality of the reservoir,” states Travis Morehead, Executive Director of Three Rivers Land Trust. The funding from Coca-Cola Consolidated will directly strengthen TRLT’s ability to advance this effort. The permanent conservation of these lands will benefit millions of North Carolina residents by protecting water quality, conserving wildlife habitat, and ensuring continued public access to these lands.

“The new partnership with Coca-Cola Consolidated provides continued momentum toward our goal of acquiring the lands on the Tuckertown Reservoir,” said Travis Morehead, Executive Director of Three Rivers Land Trust. “With increased development pressure, this support strengthens our overall efforts and brings us one step closer to securing these irreplaceable lands for future generations.”